Hi, I’m Johannes​

Born & bred in Germany and San Diegan by choice! I am an expat, marketer and entrepreneur – with a distinct love for startups. I help brands grow internationally via eCommerce and global office/team expansions.

This site will also host my writing on the topic I am most passionate about: Building a life in California as an expat! Over 20 years of challenges and successes – directly linked to my own story and what I do today. The articles are summarized into little handbooks of knowledge that I hope you find useful.
Johannes Dietzel